The training operation of a franchise system generally involves the following three major components: 

(1) developing and implementing a training unit, 

(2) creating a training center or location, and 

(3) developing the training program including the philosophy, knowledge, experience, and skills which are to be achieved and the methods used to provide such training.

Most franchisors select individuals to head-up their training activities. The person in charge of training, in many cases, is a former franchisee who has had experience in operating a successful business unit. However, many franchisors do not have the opportunity of selecting a franchisee and look for those individuals who have experience in the major functions of the franchisor's business. This person may be someone from outside the organization that has relevant experience or someone from within the organization who has developed over the past few years and understands the processes involved in the business operation. The training director needs to be able to work with other individuals, to be knowledgeable about effective training processes, and have both the depth and breadth of understanding to help the particular franchisee succeed.

The training center for a franchisor is generally located near the headquarters' operation. In many cases, the center is the original location of the franchisor or a developed prototype (a model store used for training or show to prospective franchisees). Some franchisors, such as McDonald's or Dunkin Donuts of America, have centralized their training at Hamburger University or Dunkin Donuts University.

Kwik-Kopy Corporation provides one of the most beautiful training centers in Cypress, Texas, wherein the trainees are trained in a replica of the Alamo and stay in log cabins close by.

The development of the training program is centered around the knowledge, experience, and skill levels which franchisees are required to have when working their business. These programs vary considerably from one franchise system to another. Most franchisee training programs last from at least five days to as much as two months in duration. Additional training programs are provided franchisees throughout the remainder of their franchise contract.

The training program is grounded in a philosophy of learning by doing. The skills to be learned are actually performed and the training objectives and methods are designed for hands-on experience by the franchisee. The Dunkin Donuts trainee is required during the first day of training to enter the kitchen and cook an edible donut. Scary, isn't it?

It is important to remember that the franchisee must learn the business. The franchisee is not there to learn through books or manuals but to learn through lectures, group discussions, problem analysis, and independent hands-on performance under the guidance of experienced trainers how to successfully manage and operate the business. The focus must be on self-application and result in the build-up of self-confidence, self-respect, and self-worth.

Franchisee training generally assumes little or no business background. The training is generally divided into three major components: 

(1) pre-opening training, 

(2) grand opening training, and 

(3) continuing (post-opening) training.